Branding QuestionnaireQuestionnaire Page 4 of 5. What is your Diversity, Equity, and Inclusion (DEI) statement? What is the primary message you would like your brand to convey? Do you envision any icon shapes? If so what are your thoughts? What colors do you envision using in your new brand? If applicable, what are the three things you like about your current brand identity? What’s the story of your brand? Any history behind the company? Where will your new logo be used? website - header / footer mobile site marketing collateral apparel billboards trade show booth vehicle graphics social media swag - custom promotional products other
