FluidForm Smart SVG™
Smart Technology for Breakthrough Bioengineering
FluidForm came to Equivalent to establish their accessible brand identity and marketing collateral with only a few weeks before a national campaign hit the news. We evaluated their audience and designed the accessible Smart SVG™ branded materials around a contemporary 3D printed voronoi lattice pattern. We launched their start-up in record time and helped them secure 2.5 million in venture funding.
FluidForm is transforming medicine by building human tissue for drug discovery, surgical repair, and organ transplant. Their breakthrough technology in 3D bioprinting allows scientists to recreate the complex anatomy of real human tissue.
Project Deliverables:
Accessible Brand identity
Accessible SVGs
UI/UX website design
WCAG Compliance
“We evaluated their audience and designed the branded materials around a contemporary 3D printed voronoi lattice pattern. Then created the Smart SVG logos and imagery for their website.”
